ANALIZA TRŽIŠTA RADA ZA POTREBE HOTELA VISOKE KATEGORIJE : Diplomski rad

Ovaj diplomski rad imao je za cilj analizirati tržište rada za potrebe hotela visoke kategorije na području Splitsko-dalmatinske županije. U svrhu izrade ovog rada intervjuirano je 5 menadžera hotela s područja Splita, hotel Le Meridien Lav, Radisson Blu Resort, Vestibul Palace, Palace Judita Heritage, i menadžer hotela Meteor iz Makarske. Kao podloga za ovo istraživanje poslužio je teorijski okvir, u kojem se pojmovno definirala ekonomija i tržište rada, dao se pregled trendova na tržištu rada, kako općenito tako i u Hrvatskoj. Definiran je pojam hotelijerstva i objašnjena važnost ljudskih resursa i obrazovanja. Napravljena je analiza tržišta rada u turizmu, obrađeni su podaci o ponudi radnih mjesta i zapošljavanju. Poseban osvrt daje se na stanje tržišta za potrebe visoko kategoriziranih hotela Splitsko-dalmatinske županije. Prikazani su stavovi menadžera hotela gdje se potvrdio problem neusklađenosti ponude i potražnje, neusklađenosti obrazovnog sustava i potreba hotela, negativnog imidža hotelske industrije kao poslodavca za radnu snagu srednje stručne spreme. Na samom kraju dani su prijedlozi poboljšanja za nositelje razvoja i za menadžere hotela.This graduate thesis is aimed at analyzing the labor market for high category hotels in the Split-Dalmatia County. For the purpose of this thesis, 5 hotel managers from Split, from hotels Le Meridien Lav, Radisson Blu Resort, Vestibul Palace, Palace Judita Heritage, and Meteor Maker Hotel Manager were interviewed. As the basis for this research the theoretical framework, which defined the economy and the labor market conceptually, gave an overview of the trends in the labor market, both in general and in Croatia. The concept of hotel industry was defined and the importance of human resources and education was explained. The labor market analysis was conducted in tourism and data on job offers and employment were processed. Special attention was given to the market situation for the needs of highly categorized hotels of the Split-Dalmatia County. The hotel managers' views are outlined, confirming the mismatch between supply and demand, the lack of matching of the educational system and the needs of the hotel and a negative image of the hotel industry as an employer for the workforce of secondary education. At the very end, suggestions were made for carriers of development and hotel managers