Analysis of life insurance in the Republic of Croatia

U završnom radu se obrađuje pojam osiguranja, njegovi sudionici te podjela osiguranja s posebnim osvrtom na životno osiguranje. Nakon teorijskog dijela analizira se tržište životnih osiguranja u Republici Hrvatskoj. Analiza se odnosi na osiguravajuća društva, broj i vrste životnih osiguranja te na zaračunatu bruto premiju unazad 5 godina. Također se vrši komparativna analiza polica osiguranja tržišnih konkurenata Allianz Zagreb d.d. i Croatia osiguranje d.d. U svrhu izrade završnog rada provedeno je istraživanje. Primarni podaci prikupljeni su metodom anketiranja, a instrument korišten u radu je anketni upitnik. Cilj istraživanja je utvrđivanje interesa građana Republike Hrvatske za osiguranje života.The final paper deals with the concept of insurance, its participants and the division of insurance with special emphasis on life insurance. After the theoretical part, analysis of the life insurance market in the Republic of Croatia. The analysis refers to the insurance companies, the number and types of life insurance and on gross written premium back five years. It also carried out a comparative analysis of insurance market competitors Allianz Zagreb d. d. and Croatia osiguranje d. d. For the purpose of the final thesis research was carried out. Primary data were collected by survey method and instrument used in the paper questionnaire. The goal of research is to determine the interest of Croatian citizens for life insurance