The Media and Tourism in France

Mediji i turizam imaju usku vezu u promociji neke države, kulture, destinacije ili manifestacije. Mediji u Francuskoj vrlo su složeni i uređeni tako da se točno zna koji medij i koji medijski proizvod funkcionira pod utjecajem politike. Dio medija koji je pod utjecajem politike javni su mediji, prenose ozbiljnije teme i dosta su cenzurirani, dok onaj drugi dio medija, privatni, prenose lifestyle teme, teme samopomoći, putovanja i zabave. Turizam je gospodarska grana koja je gotovo pa čista asocijacija na Francusku, s obzirom da Francuska obiluje baštinom, kulturom i zavidnom turističkom ponudom: od zimskog i ljetnog turizma, ruralnog prostora, eno-gastronomske ponude do lokalnih i regionalnih legendi. Između medija i turizma postoji nevidljiva spona i međudjelovanje; mediji utječu na turizam, ali i turizam oblikuje medije. Povezano s tom konstatacijom, razvijaju se posebni oblici turizma koji se baziraju na medijske napise, knjige i filmove. S obzirom da tehnologija konstantno napreduje i time čini turizam i destinacije dostupnijima, uistinu se može ustvrditi kako je međuodnos turizma i medija vrlo velika stavka kod poticanja turističkih kretanja, ali i kreiranja novih turističkih proizvoda.The media and tourism are in tight relations in sense of the promotion of a country's culture, destinations or events. The media in France are very complex and highly regulated and therefore influenced by the politics. Some of the media that are under the influence of the politics are public media and they diseminate more serious topics and are censored, while the other part of them are private ones transmit lifestyle themes, self-help topics and informations on travel and entertainment. Tourism is an industry that is associated with France, especially considering that France is rich in heritage, culture and an enviable tourist offer: from seasonal, winter and summer tourism, rural areas, enogastronomic offer all the way up to the local and regional legends. Between media and tourism there is an invisible bond and interaction; the media affect tourism and tourism forms the media. Related to this statement, there are special forms of tourism developed, that are based on something mentioned in press reports books and movies. Since technology is constantly progressing and thereby is making touristic destinations more accesible, it can be affirmed that the interplay between tourism and the media plays very important part in encouraging of tourist movements and in creation of new tourism products