Feasibility study for pumpkin production (Cucurbita pepitas L.) and development of innovative products based on pumpkin seeds

Rad analizira poslovni plan proizvodnje bučinog ulja. Svaki poduzetnik razvija specifični poslovni model koji se temelji na vlastitim kompetencijama ili na kompetencijama njegove mreže poznanstava. Bučino ulje djeluje blagotvorno na ljudsko zdravlje. Ulje sadrži bjelančevine, ugljikohidrate, minerale, esencijalne masne kiseline, vitamine grupe B, vitamin C te obiluje vitaminom E. Najrasprostranjenija sorta za proizvodnju bučinog ulja je Cucurbita pepo var. Styrriaca. Osnovna djelatnost Ižaković d.o.o. je proizvodnja bučinog ulja. S obzirom na suvremene trendove u modernoj ljudskoj ishrani, vrlo je izražen interes i potražnja za kvalitetnim nerafiniranim bundevinim uljem, kao prirodne i zdrave hrane.This paper analyzes business plan of production of pumpkin seed oil. Every entrepreneur develops a specific business model that is based on its own competences or the competence of its network of contacts. Pumpkin seed oil is beneficial to human health. The oil contains protein, carbohydrates, minerals, essential fatty acids, vitamins B group, vitamin C and is rich in vitamin E. The most widespread varieties for production of pumpkin seed oil is Cucurbita pepo var. Styrriaca. The main activity Ižaković d.o.o. is the production of pumpkin seed oil. Given the current trends in modern human nutrition are very strong interest and demand for quality unrefined pumpkin oil as natural and healthy food