Marketing of ecological products

Ekološka proizvodnja je poseban sustav održivog gospodarenja. Zasniva se na uspostavljanju održivog sustava upravljanja i iznimno je važan za budućnost zemlje. Ovaj rad istražuje važnost i utjecaj ekološke proizvodnje svijetu, Europi i Republici Hrvatskoj. Marketing je vrlo bitan dio cijele ove priče jer se takva vrsta proizvoda mora predstaviti ljudima na pravi način. Marketing služi kako bi se istražili i na pravi način obradili ključni elementi ovakvih proizvoda. Marketing je proces kojim se grupama ili pojedincima omogućuje ono što žele. U tome uvelike pomaže marketing mix. Marketing mix uključuje proizvod, cijenu, promociju i distribuciju, no po nekim stručnjacima i ljude, procese i okruženje.Ecological production is a special system of sustainable management. It is committed to establishing a sustainable management system and is extremely important for the country of the future. This paper explores the importance and impact of ecological production in the world, Europe and the Republic of Croatia. Marketing is a very important part of the whole story because such a type of product has to be presented to people in the right way. Marketing serves to explore and properly elaborate the key elements of these products. Marketing is a process by which groups or individuals provide what they want. This is a great help from the marketing mix. Marketing mix includes product, price, promotion, and distribution, and by some experts people, processes, and environments