Film Audience: A Research of the Determinants of Film Taste

Kino je odigralo važnu ulogu u stvaranju medijske kulture i procesima medijatizacije u društvima 20. stoljeća. Kino je počelo proizvoditi i širiti masovnu popularnu kulturu; usporedno s industrijskim rastom, ono je odigralo povijesno ključnu ulogu u stvaranju medijske kulture i medijacije društva. Zajedno s filmskom kamerom i filmskim projektorom, film je zapravo bio prvi elektronski medij koji je stvorio publiku masovnih medija u ljudskoj povijesti. Zbog osobitosti svoje tehnike, film uvijek mijenja snimani svijet. U filmu se neprestano zbiva niz promjena, niz neizbježnih promjena stvarnog svijeta, tako da su njemu nalaze i sličnosti i razlike između našeg i filmskog viđenja svijeta. Početci filma sežu u daleku prošlost, dalju nego li je uvriježeno mišljenje. No, najznačajniji razvoj filma odvija se tijekom 19. i 20. stoljeća, te se nastavlja i danas. Film se postupno razvio od karnevalske novine do najznačajnijeg oblika komunikacije, zabave i masovnih medija 20. stoljeća. U isto vrijeme, film je imao značajan utjecaj na umjetnost, tehnologiju i politiku. Štoviše, kino je počelo stvarati i širiti, ''ritualiziranu upotrebu medija.'' Drugim riječima, počelo je podučavati ljude kako živjeti sa i putem medija. Određene ritualizirane prakse razvijale su se oko kina; u tom smislu, kino je kultiviralo svakodnevne navike ljudi i organiziralo svoje slobodno vrijeme. Filmovi su i dalje veliki posao. Zapravo, njihova popularnost izgleda da raste s vremenom. Odlazak u kino danas više nije poseban događaj, ali se još uvijek događa. To ne znači da kino kulture nestaje. Naprotiv, potrošači izmišljaju nove prakse kina, koji su daleko više interaktivni, posredovani i neizravni kakvi su bili u bilo kojem trenutku u povijesti, ali još uvijek njeguju zajednički cilj oko kina; kako i na koji način pružiti comfort zonu, redovno pune kalendarsku godinu filmovima, omogućuju druženja, doživljaj straha, čuđenje, iznenađenje, radost, tugu kroz zaslon. Svrha ovoga rada je analizirati gledatelje filmova i vidjeti što ih motivira da vide određeni film kod kuće na televizijskim ekranima ili u kinu. Važno je ući u um gledatelja kako bi razumjeli prirodu ovog odabira zašto odabiremo prikazati određeni film mnogih ponuđenih.Cinema has played an important role in creating media culture and mediating processes in 20th century societies. Cinema began to produce and spread mass popular culture; in parallel with industrial growth, it has played a historically crucial role in the creation of media culture and society mediation. Together with a film camera and film projector, the film was actually the first electronic media to create a mass media audience in human history. Due to the peculiarity of his technique, the film always changes the world of the film. There are several changes in the film, a series of inevitable changes in the real world, so that there are similarities and differences between ours and the film's vision of the world. The beginnings of the film come to a far past, beyond what has been said. But the most significant development of the film takes place in the 19th and 20th centuries, and continues today. The film gradually developed from carnival newspapers to the most significant form of communication, entertainment and mass media of the 20th century. At the same time, the film had a significant influence on art, technology and politics. Moreover, the cinema has begun to create and spread, "the ritualized use of the media." In other words, it began to teach people how to live with and through the media. Certain ritualized practices developed around cinema; In this sense, the cinema has cultivated the everyday habits of people and organized their free time. Movies are still a big deal. In fact, their popularity seems to grow with time. Going to the cinema today is no longer a special event, but it is still happening. That does not mean that the cinema of cinema goes missing. On the contrary, consumers invent new cinematic practices, which are far more interactive, mediated and indirect than they have been at any time in history, but are still cherishing the common kinetics goal; how and in what way to provide a comfort zone, a regular full calendar year for movies, allow for socializing, experiencing fear, wonder, surprise, joy, sorrow through the screen. The purpose of this paper is to analyze the viewers of movies and see what motivates them to see a particular movie at home on television screens or in the movie theater. It's important to get into the mind of viewers to understand the nature of this choice why we choose to show a certain movie of many offered