TRANSPORTATION CONNECTION OF THE ISLANDS AND MAINLAND AS A PREREQUISITE FOR DEVELOPMENT OF TOURISM IN THE NORTHERN ADRIATIC

Postoji bliska, direktna povezanost prometa i turizma u ekonomskom smislu koja zahtijeva daljnje istraživanje. Promet i turizam, kao međusobno povezani fenomeni, ovise jedan o drugom, a Strategija razvoja Republike Hrvatske daje im posebno značenje i smješta ih među najvažnije čimbenike ekonomskog razvoja zemlje, osobito kad je riječ o otocima. Ovaj rad posvećen je istraživanju te veze, s posebnim naglaskom na otoke sjevernog Jadrana. Rad sažima najvažnije uloge prometa u turizmu i daje kratak osvrt na buduće trendove analizirajući strateške mjere prometnog razvoja u funkciji hrvatskog turizma te pruža moguća rješenja za jedno od najvećih problema hrvatskog turizma, sezonalnost.There is a close, direct correlation between transport and tourism in a economy which requires further research. Transport and tourism, as mutually interrelated phenomena, depend on one another, and the economic strategy of the Republic of Croatia places them among principal factors in the country’s economic development, especially when it comes to the islands. This paper provides a further contribution to research on the relationship between transport and tourism, focused on the islands of Northen Adriatic. The paper summarises the most important roles played by transport in tourism and gives a brief overview of future trends in transport provided through an analysis of the defined strategic lines of transport development as a function of Croatian tourism and possible solutions to the one of the biggest problem of Croatian tourism, sesonality