VAŽNOST KORISNIKU ORIJENTIRANOG PRISTUPA PRI IZRADI MOBILNIH APLIKACIJA : Diplomski rad

Korisniku orijentiran pristup je inovativan koncept koji se susreće prilikom razvoja novog proizvoda. Njegova primjena pokazala se kao mehanizam za postizanje optimalne razine zadovoljstva kako primarnih korisnika, tako i ostalih uključenih u proces razvoja proizvoda. Osim toga, pregledom relevantne literature pokazano je kako smanjuje troškove, a pozitivno utječe na efikasnost procesa razvoja i konačnog proizvoda. Ne postoji jednoznačna definicija koncepta, ali nalazimo različite klasifikacije ovog pristupa, te standarde, načela i smjernice za njegovu primjenu. U ovom je radu primijenjen u svrhu razvoja hibridne mobilne aplikacije za odjel vaskularne kirurgije sveučilišne bolnice u Padovi, Italiji. Za potrebe rada provedeni su brojni intervjui s predstavnikom budućih korisnika, te su završetkom proizvoda testirano zadovoljstvo korisnika konačnim proizvodom. Anketiranje je provedeno korištenjem Google alata za on-line ankete. Istraživanje je, na slučaju provedenom za potrebe rada, pokazalo pozitivnu vezu između korištenja tehnika korisniku orijentiranog pristupa i konačnog zadovoljstva korisnika, ali i povećanu produktivnost razvojnog tima i uspješnije generiranje ideja koje su do kraja razvojnog procesa uspješno inkorporirane u finalan proizvod. Tako rad ima za svrhu povećati svijest o korisniku orijentiranom pristupu kao alata za maksimiziranje korisničkog iskustva i podizanje cjelokupne razine zadovoljstva korisnika i proizvođača. Ističe i važnost spremnosti na suradnju s obje strane, ali i poželjne osobine koje pojedinci trebaju posjedovati za uspješno provođenje korisniku orijentiranog pristupa.User centered design is an innovative concept within new product development. Its application has proven to be a mechanism for achieving an optimal level of satisfaction among primary users as well as others involved in the product development process. Reviewing the relevant literature has shown that costumer oriented approach can reduce costs, and have a positive effect not only to the efficiency of the development process but to the final product itself. While there is no unambiguous definition of the concept at this moment in time, different classifications of this approach, and standards, principles and guidelines for its application can be found. This paper shows a development process of a hybrid mobile application for the Department of Vascular Surgery at the University Hospital of Padua, Italy. For the purposes of this paper numerous interviews with representatives of future users were conducted, and the customer satisfaction with the final product was tested uopn finalizing the product. The survey was facilitated using Google tools for online surveys. The research, conducted for the purposes of work in this paper, showed a positive association between the use of customer-oriented approach to the final customer satisfaction, increased productivity of the development team and greater success in generating ideas that were successfully incorporated into the final product by the end of the development process. This paper has a purpose of raising awareness of the user-oriented approach as a tool to maximize the user experience and increase overall level of customers' and manufacturers' satisfaction. It stresses the importance of readiness to cooperate, but also pinpoints desirable traits that individuals should possess to successfully implement user-oriented approach