Tra cultura e capitalismo. La soggettività nella sociologia di Adorno e Marcuse

The essay discusses the sociology of Theodor Adorno and Herbert Marcuse with particular attention to the role played by culture in the formation of a subjectivity model useful to capitalist economic system. The topic of the subjectivity and its cultural genesis is illustrated by highlighting the criticism of metaphisics and the interest in the immanence that leads the two authors to the formation of a sociological analysis. The essay emphasizes the relationship between a conformist model of subjectivity and the reality of unceasing economic reproduction of capital as well as of a firm political legitimacy of the market society. Finally, the interest of Adorno and Marcuse thought is traced back to a current and challenging analysis of the centrality of cultural processes for scientific research and social criticism