The hi-tech companies tend to lead in the market by satisfying their customer needs. They innovate technological product in a system because technology in isolation cannot deliver value unless having complementary technologies with it to realize the peak performance. Therefore to ensure the long term sustainability in the market, companies have to analyze the customer requirements and innovate products accordingly. The objective of this study is to discuss utilizing customer value analysis as a tool for fostering a systemic innovation that commits partners for collaboration. Companies who are good at understanding the customer requirements and analyze what is important to their customers are always in a better position to satisfy the cust...
Increasingly, producers and customers establish relationships to mutually undertake the development ...
The thesis focuses on developing a customer value proposition for the yourKONECRANES service offered...
The emergence of e-hailing apps has increased the demand of customers because online transportation ...
The hi-tech companies tend to lead in the market by satisfying their customer needs. They innovate t...
In this paper a holistic customer value approach is suggested that deals with the “how”, “why”, “w...
AbstractAt the present moment, global competition between companies is leading to a constant battle ...
Focusing on value creation in marketing has always been the key to success for companies. As a resul...
This paper is based on recent development in the area of the role of customers and customer needs in...
In the commercial industry, an investment in a new innovation can make or break a company. In order ...
Customer orientation is a business approach that emphasizes customer value and satisfaction of custo...
The topic of this study was to develop a customer value proposal for a case company. The case compan...
There has been much research in innovation. Innovation is created in different ways (Sawhney 2006.) ...
[[abstract]]To co-evolve with changes in the complex and competitive environment, firms are forced t...
New technology-based firms aim to create commercially successful products and services based on new ...
Establishing deep understanding of customers is a prerequisite to improve success rates of innovatio...
Increasingly, producers and customers establish relationships to mutually undertake the development ...
The thesis focuses on developing a customer value proposition for the yourKONECRANES service offered...
The emergence of e-hailing apps has increased the demand of customers because online transportation ...
The hi-tech companies tend to lead in the market by satisfying their customer needs. They innovate t...
In this paper a holistic customer value approach is suggested that deals with the “how”, “why”, “w...
AbstractAt the present moment, global competition between companies is leading to a constant battle ...
Focusing on value creation in marketing has always been the key to success for companies. As a resul...
This paper is based on recent development in the area of the role of customers and customer needs in...
In the commercial industry, an investment in a new innovation can make or break a company. In order ...
Customer orientation is a business approach that emphasizes customer value and satisfaction of custo...
The topic of this study was to develop a customer value proposal for a case company. The case compan...
There has been much research in innovation. Innovation is created in different ways (Sawhney 2006.) ...
[[abstract]]To co-evolve with changes in the complex and competitive environment, firms are forced t...
New technology-based firms aim to create commercially successful products and services based on new ...
Establishing deep understanding of customers is a prerequisite to improve success rates of innovatio...
Increasingly, producers and customers establish relationships to mutually undertake the development ...
The thesis focuses on developing a customer value proposition for the yourKONECRANES service offered...
The emergence of e-hailing apps has increased the demand of customers because online transportation ...