Add to ORKGPreserving cultural identity has become a compelling issue impacted by globalisation and the rapid growth of information technology. Notably, traditional Chinese symbols and patterns, as the essence of cultural visual language, are the core components of visual culture in China developed over the past 5000 years of Chinese history. Various appeal for preserving traditional visual language has been proposed. However, there has been a limited reflective practice that attempts to visualise traditional symbols through visual communication design (VCD). This paper focuses on the visual design practices of translating traditional Chinese symbols into contemporary VCD in order to shed light on the contemporary visualisation design process that can...