Positive politeness strategy used by Jae Min Jung and Mari Baek in orange marmalade webtoon

This research attempted to analyze the usage of positive politeness strategy used by Jae Min Jung and Mari Baek in Orange Marmalade Webtoon’s English version. The aimed of this research was to found out what kinds of positive politeness strategies that used by Jae Min Jung and Mari Baek and the factors that influence JaeMin Jung and Mari Baek used polite strategy. This research, the researcher applied qualitative approach. The source of data was taken from webtoon and the data were taken from the utterances which consist of words, phrases, and sentence that expressed by Jae Min Jung and Mari Baek in Orange Marmalade webtoon. The researcher used theory about positive politeness strategy from Brown and Levinson (1968) and some other supporting theories to conduct this research. By this research, the researcher found that the main characters Jae Min Jung and Mari Baek applied ten positive politeness strategies. Those strategies were Avoid Disagreement, Notice, attend to hearer (his interest, wants, need, goods), Intensify to the hearer activity, Seek agreement, Include both speaker and hearer activity, Exaggerate (interest, approval, sympathy, with the hearer), Give gift to the hearer (goods, sympathy, understanding, cooperation), Presuppose/ rise/ assert common, Offer and promise, and Assume and assert reciprocity. And the researcher also found two factors that influenced the main characters used positive politeness strategy. Those are payoff and social distance. The main characters used those factors as a mean to maintain the social distance between the speaker and the hearer. By reading this study the researcher hopes, this study will be useful and be inspire work for the readers, especially, for students of English Department to understanding positive politeness strategy