THE SOCIAL SPHERE AS AN IMPORTANT FACTOR OF THE REVIVAL OF RURAL AREAS: CONDITION, PROBLEMS, SOLUTIONS

Abstract: As emphasized by the authors the Ukrainian village, unfortunately, continues to remain in decay. The number of villages in the country decreases every year. Among the reasons for this negative phenomenon one can mention a complex of living conditions, professional and cultural isolation, the turnover of the young staff. The article presents data on the number of rural settlements where there are no children, youth. The authors focus on the complex of social problems in rural areas. Particular attention is paid to the analysis and assessment of the social sphere, on the basis of which it was concluded that no link of the social sphere now meets the real needs of the population. It is noted that the rural housing stock is worn out both physically and mentally, has a low level of comfort. It is also noted that the problem of improvement of rural settlements remains urgent. Unsatisfactory state of living conditions in rural areas, water supply of rural residents have a negative impact on their health. The data is provided on the significant reduction of rural establishments, where villagers could get medical care or health services. It is noted that the main medical facility here is the obstetric point. But, as follows from the above analysis, the network of these facilities is reduced. The authors reveal in detail the features of the rural educational environment. In particular, it is noted that not all the rural areas can provide the locals with the necessary educational services. The role of culture in the revival of rural areas is also emphasized and the current state of this sector is analyzed. The necessity of a comprehensive approach to the further development of the rural social sphere as an important factor in the revival of rural areas, improvement of living conditions in rural areas, the attractiveness of rural areas, especially for young people, and the ways to achieve this are grounded