Add to ORKGThe study examined about SMEs of Batik in Central Java Indonesia. The purpose of this study was to test the influence of the networking capabilities of imaging capabilities, product regiosentrik, and brand equity against the value of co-creatioan and performance marketing. The respondents in this research is the owner/manager of SMEs of Batik in Central Java, Indonesia. The analysis that is used in this research is the structural equation modeling (SEM), where the data obtained processed using Amos 21. The results of this research show that a major factor in increasing value co-creation is the networking capabilities and the capabilities of imaging products regiosentrik. In addition, this research found the driving factor of performance mar...
Abstract - The purpose of this study is to observe how the business network, adaptability on busines...
The purpose of this research is to fill a research gap in entrepreneurial orientation and marketing ...
Business success in SMEs are often assessed only on its success profitability rate or only on its fi...
The study examined about SMEs of Batik in Central Java Indonesia. The purpose of this study was to t...
Abstract This research is done in Batik SMEs in Sragen. The aims of this research are (1) to test ...
Marketing performance is one of the important factors in realizing business goals. Marketing perform...
Business performance for MSMEs Batik is the spearhead of income and business operations. Moreover it...
The power of transformative relational marketing for MSMEs is a reflect of how the performance of an...
This research aims to analyse the effect of relational capability and networking capacity on SMEs ma...
The relational capability can create networks and build relationships to be an essential part of a c...
Purpose of Study: This paper aims to assess three selected marketing parameters that can influence m...
In the business world, competition is getting tighter. As the complexities and dynamics of thebusine...
The purpose of this study was to describe consumer perceptions of customer relationship management (...
ABSTRACT This study aims at developing and testing model of Relationship Marketing, that is, a rel...
Abstract - The purpose of this study is to observe how the business network, adaptability on busines...
The purpose of this research is to fill a research gap in entrepreneurial orientation and marketing ...
Business success in SMEs are often assessed only on its success profitability rate or only on its fi...
The study examined about SMEs of Batik in Central Java Indonesia. The purpose of this study was to t...
Abstract This research is done in Batik SMEs in Sragen. The aims of this research are (1) to test ...
Marketing performance is one of the important factors in realizing business goals. Marketing perform...
Business performance for MSMEs Batik is the spearhead of income and business operations. Moreover it...
The power of transformative relational marketing for MSMEs is a reflect of how the performance of an...
This research aims to analyse the effect of relational capability and networking capacity on SMEs ma...
The relational capability can create networks and build relationships to be an essential part of a c...
Purpose of Study: This paper aims to assess three selected marketing parameters that can influence m...
In the business world, competition is getting tighter. As the complexities and dynamics of thebusine...
The purpose of this study was to describe consumer perceptions of customer relationship management (...
ABSTRACT This study aims at developing and testing model of Relationship Marketing, that is, a rel...
Abstract - The purpose of this study is to observe how the business network, adaptability on busines...
The purpose of this research is to fill a research gap in entrepreneurial orientation and marketing ...
Business success in SMEs are often assessed only on its success profitability rate or only on its fi...