Add to ORKGThis thesis fulfills the requirement for the strategic audit in MNGT 475H/RAIK 476. It discusses Google\u27s competitors and the rest of the technology industry along with how Google fits into it all. It\u27s a red ocean industry, so Google must continually innovate to maintain its competitive advantage. In addition to a summary of the current strategy and how Google competes, the thesis explores alternative strategies for Google to pursue given their strengths and weaknesses and the opportunities and threats in the industry. It includes a timeline, potential budget, and contingency plan for the best strategy
Abstract: This paper considers Google’s creation of investment value through its focus on technologi...
The predominant role played by the multinational corporations comes as a result of the globalization...
In the last twenty years, Google had a tremendous growth, from a small project of two PhD students t...
This thesis fulfills the requirement for the strategic audit in MNGT 475H/RAIK 476. It discusses Goo...
Google is the premier tech company. One of the largest, most successful companies on the planet, Goo...
Google began as an internet search product, allowing users to find relevant sites based on a search ...
Google Inc. is a multinational public corporation invested in Internet search, cloud computing, and ...
The main objective this project is to focus on understanding Google’s Business Model. Is Google’s cu...
The main objective for this project is to focus on understanding of innovation and its management at...
This thesis is submitted in partial fulfillment of the University Honors Program Requirements. It di...
This thesis examines Google´s patterns in leveraging its competitive advantage into new markets. In ...
One of the growth strategies for firms is to buy other firms. Growth either may be related to main ...
Presenting Google\u27s recent innovations of interest to libraries, in light of their overall busine...
The formation process of any multinational corporation is driven by mechanisms of competition within...
The area of work in this case to evaluate the financial data and find out the possible reasons which...
Abstract: This paper considers Google’s creation of investment value through its focus on technologi...
The predominant role played by the multinational corporations comes as a result of the globalization...
In the last twenty years, Google had a tremendous growth, from a small project of two PhD students t...
This thesis fulfills the requirement for the strategic audit in MNGT 475H/RAIK 476. It discusses Goo...
Google is the premier tech company. One of the largest, most successful companies on the planet, Goo...
Google began as an internet search product, allowing users to find relevant sites based on a search ...
Google Inc. is a multinational public corporation invested in Internet search, cloud computing, and ...
The main objective this project is to focus on understanding Google’s Business Model. Is Google’s cu...
The main objective for this project is to focus on understanding of innovation and its management at...
This thesis is submitted in partial fulfillment of the University Honors Program Requirements. It di...
This thesis examines Google´s patterns in leveraging its competitive advantage into new markets. In ...
One of the growth strategies for firms is to buy other firms. Growth either may be related to main ...
Presenting Google\u27s recent innovations of interest to libraries, in light of their overall busine...
The formation process of any multinational corporation is driven by mechanisms of competition within...
The area of work in this case to evaluate the financial data and find out the possible reasons which...
Abstract: This paper considers Google’s creation of investment value through its focus on technologi...
The predominant role played by the multinational corporations comes as a result of the globalization...
In the last twenty years, Google had a tremendous growth, from a small project of two PhD students t...