Does environmental connotation affect coordination issues in an experimental stag hunt game?

We introduce illustration identifying environmental degradation or improvement into a2x2 coordination game with two pareto-ranked equilibria. Our contribution focuses on the environmental nature of the information provided through the illustrations, and its effects on possible pro-environmental behaviour. Our findings have some important consequences in terms of public policies. Incentives based on sensitization campaigns for environmental issues can be an alternative to economic instruments for environmental management. (Résumé d'auteur