This Neb-Guide gives guidelines for developing a feedlot beef quality assurance program. The displacement of people from agriculture into other areas of employment has broken the relationship between most consumers and producers. The consumer\u27s lack of knowledge about agricultural production coupled with concern for misuse of technological advances in agriculture has created great concern for the safety of their food supply. Consumers are worried that their food will be contaminated by antibiotics, hormones, and agricultural chemicals. Recently, bacterial contamination of beef has been added to their fears. These concerns, combined with diet and health concerns for eating red meat and the cattlemen\u27s use of the land, place tremendous ...