Original article can be found at: http://www.intellectbooks.co.uk/journals Copyright Intellect [Full text of this article is not available in the UHRA]Locative media are a relatively new area of cultural activities that bring together ideas about place and placedness, content and context, interactivity, and mobile computing devices. While emphasizing the performative and embodied aspects of locative media this paper draws on cybernetics, semiotics and theories of the interactive to explore ways of thinking about the experience of locative media. It establishes a taxonomic framework that addresses the particular qualities of the locative as a way of articulating a critical reception of them, and as a way of thinking about their creation.Peer...