Possibility of Cooperation for Mix Carload to reduce the number of trucks in the city Center of Gothenburg

There is a tendency for traffic increases traffic in the city by private, public and freight transportation. The importance of reducing traffic has been a priority for the politicians by introducing environmental zones and promoting combined transport. This report aims to provide the knowledge of retailer’s behavior when transporting their goods from suppliers to their shops and to see in which way the coordination of freight transport can be implemented. In this study, we show that the voluntary freight coordination does not come easily from retailers. From the questionnaire we sent, we found that the retailers are satisfied with the current distribution process and most of the respondents are not willing to cooperate. The action of freight coordination might come from other actors who are directly facing the traffic situation in the city, which we show in the scenario of suppliers’ coordination as a proposal of mix carload. This research report is the master thesis written to complete the Master Degree of Management of Science in Logistics and Transport at Gothenburg University, School of Economics and Commercial Law. This report is written on behalf of the Göteborgs Köpmannaförbund, the association for retailers in Gothenburg, which was interested to study the possibility of mix carload within the city to deliver consignments to several different retail food stores and restaurants in the same trucks