The development, release and marketing of an iOS application in Apple App Store

iOS development is getting more and more popular over the last few years. A huge factor in this growing industry is AppStore's indifference between big and small developers. This thesis deals with development and release of an iOS application named Nail Designs. I faced many issues one can face while developing this application. From adapting application's view sizes to accommodate iPad's larger screen size, to localization and integration of social networks. All this and more is covered within this thesis. But developing an application is just one side of the coin that is iOS development. There are also business models behind the app, marketing, user communication and so forth. So in this thesis, I don't only cover the development cycle of Nail Designs, but also dig into the little things that run in the background