In the recent past, the wearable industry experienced exponential growth which generated increased competition and also created new threats to many companies. Product differentiation is a competitive strategy which can yield profit to businesses if implemented in a proper way. The purpose of this paper is to explore and analyze the product differentiation strategy and the impact on a brand's revenue and market share in the wearable industry, with focus on the Finnish wearable brands in the Gulf region. This paper used the qualitative research method, where the primary sources of information were interviews, desk research, and small-scale test. The secondary sources used include online articles, books, reports and journals. The theoretical p...
The objectives of the thesis are to investigate how to establish a mobile app company in Finland and...
With the growth of alternative investment vehicles such as hedge funds and the resulting search for ...
Expanding into a new market can be an efficient way to develop a business. Assessing ifsuch a growth...
Companies are realizing the power of a good package to create a constant recognition on the market. ...
This thesis aims to create a business model for an online clothing store in Finland, named Poppy T&J...
TransFair USA is piloting a program to be able to Fairtrade certify the whole production process for...
The purpose of the thesis is to find out whether Finland is a potential market for a baby care produ...
E-commerce has made the retail environment very competitive. Customer have abundant information, nea...
Due to the fast-developing communication, social networks, digital marketing, online sales start to ...
Dissertation presented as the partial requirement for obtaining a Master's degree in Information Man...
This thesis is a marketing plan as a part of the project of developing the e-commerce start-up busin...
Ordering from Chinese online shops has become increasingly popular among Finnish consumers, and the ...
This thesis is made for Regon Ay, a company based in Haapajärvi, Finland. The Purpose of this thesis...
The research is aimed at providing an overview of how Kone Corporation employs strategy as a driver ...
The aim of the thesis was to identify whether there would be a market for new personal transport ser...
The objectives of the thesis are to investigate how to establish a mobile app company in Finland and...
With the growth of alternative investment vehicles such as hedge funds and the resulting search for ...
Expanding into a new market can be an efficient way to develop a business. Assessing ifsuch a growth...
Companies are realizing the power of a good package to create a constant recognition on the market. ...
This thesis aims to create a business model for an online clothing store in Finland, named Poppy T&J...
TransFair USA is piloting a program to be able to Fairtrade certify the whole production process for...
The purpose of the thesis is to find out whether Finland is a potential market for a baby care produ...
E-commerce has made the retail environment very competitive. Customer have abundant information, nea...
Due to the fast-developing communication, social networks, digital marketing, online sales start to ...
Dissertation presented as the partial requirement for obtaining a Master's degree in Information Man...
This thesis is a marketing plan as a part of the project of developing the e-commerce start-up busin...
Ordering from Chinese online shops has become increasingly popular among Finnish consumers, and the ...
This thesis is made for Regon Ay, a company based in Haapajärvi, Finland. The Purpose of this thesis...
The research is aimed at providing an overview of how Kone Corporation employs strategy as a driver ...
The aim of the thesis was to identify whether there would be a market for new personal transport ser...
The objectives of the thesis are to investigate how to establish a mobile app company in Finland and...
With the growth of alternative investment vehicles such as hedge funds and the resulting search for ...
Expanding into a new market can be an efficient way to develop a business. Assessing ifsuch a growth...