KONTRIBUSI SEKTOR PARIWISATA TERHADAP KONDISI SOSIAL EKONOMI MASYARAKAT DI KECAMATAN CIGUGUR KABUPATEN KUNINGAN

Pariwisata merupakan salah satu sektor potensial sebagai penggerak perekonomian suatu wilayah. Kabupaten Kuningan memiliki beragam potensi wisata yang dapat dikembangkan, salah satunya berada di Kecamatan Cigugur. Keanekaragaman potensi wisata dapat membawa dampak positif bagi masyarakat sekitar. Penelitian ini bertujuan untuk mengetahui seberapa besar kontribusi sektor pariwisata terhadap kondisi sosial ekonomi masyarakat sekitar di Kecamatan Cigugur. Metode penelitian yang digunakan yaitu penelitian deskriptif. Teknik pengambilan sampel menggunakan probability sampling dengan jumlah responden 100 orang. Teknik analisis data menggunakan regresi linear berganda. Hasil penelitian menunjukan bahwa terdapat kontribusi sektor pariwisata terhadap kondisi sosial ekonomi sebesar 54,2 %. Dapat disimpulkan bahwa dengan sektor memberikan pengaruh terhadap kondisi sosial ekonomi masyarakat sekitar. Rekomendasi dari penelitian ini yaitu peran masyarakat dalam mengelola sektor pariwisata sangat penting, sehingga masyarakat merasakan kontribusi positif.;---Tourism is one of the potential sectors as driving the economy of a region. Regency Brass has diverse tourism potential that can be developed, one of which is located in District Cigugur. Diversity tourism potential is expected to bring a positive impact to the surrounding community to feel the contribution of the tourism sector. This study aims to determine how much of the tourism sector's contribution to the socio-economic conditions surrounding communities in the District Cigugur. The location of this research is located in the district of Kuningan Regency Cigugur. The research method used is descriptive research. The sampling technique using probability sampling with the number of respondents 100 people. Data were analyzed using multiple linear regression. The results showed that there is a contribution of the tourism sector to the socio-economic conditions by 54.2%. It can be concluded that the presence of a tourist destination capable of giving effect to the socio-economic conditions of the surrounding community. Recommendations from this study is the role of the community in managing the tourism sector is very important, so that people feel a positive contribution