China is not like most other countries around the world. The Chinese market has not embraced Airbnb whole-heartedly. There are a number of explanations: Chinese people prefer online platforms in Chinese language, and have available to them several platforms, many of which they perceive to have advantages over Airbnb: these are more flexible and better cater to the needs of the Chinese market. And Chinese people feel that their home is only for the use of their family. In traditional culture, homes are not places shared with strangers
The rapid development of Internet technology has revolutionized the traditional methods of communica...
Taiwan and Singapore) is huge. Many experts believe that China will have the second largest populati...
Internet adoption in China is booming and purchasing power is growing steadily. Increasing numbers o...
Multinationals struggle in entering emerging markets, especially one as complex and regulated as Chi...
Airbnb has over 2 million listings worldwide of which less than 2 percent are in China. This case st...
The fast technology and economic growth in China has attracted global attention in its tourism devel...
Enterprise networks can be expanded both by wireline and wireless modes. Many organizations have bee...
As the number of Chinese tourists using Airbnb for their holiday accommodation is steadily increasin...
Purpose: The purpose of this thesis is to research the factors influencing the purchase intention of...
Airbnb as one of examples of sharing accommodation is changing the way of travel. More and more cons...
The unprecedented growth of China’s online market renders more online Chinese users to use the Inter...
This study aims to investigate the development of Airbnb in China from the perspective ...
The online travel industry has attracted great interest from academics and practitioners, with the h...
The peer-to-peer accommodation business has become an important topic in tourism. While the sharing ...
Regardless of the increasing research attention paid to peer-to-peer accommodation worldwide, our un...
The rapid development of Internet technology has revolutionized the traditional methods of communica...
Taiwan and Singapore) is huge. Many experts believe that China will have the second largest populati...
Internet adoption in China is booming and purchasing power is growing steadily. Increasing numbers o...
Multinationals struggle in entering emerging markets, especially one as complex and regulated as Chi...
Airbnb has over 2 million listings worldwide of which less than 2 percent are in China. This case st...
The fast technology and economic growth in China has attracted global attention in its tourism devel...
Enterprise networks can be expanded both by wireline and wireless modes. Many organizations have bee...
As the number of Chinese tourists using Airbnb for their holiday accommodation is steadily increasin...
Purpose: The purpose of this thesis is to research the factors influencing the purchase intention of...
Airbnb as one of examples of sharing accommodation is changing the way of travel. More and more cons...
The unprecedented growth of China’s online market renders more online Chinese users to use the Inter...
This study aims to investigate the development of Airbnb in China from the perspective ...
The online travel industry has attracted great interest from academics and practitioners, with the h...
The peer-to-peer accommodation business has become an important topic in tourism. While the sharing ...
Regardless of the increasing research attention paid to peer-to-peer accommodation worldwide, our un...
The rapid development of Internet technology has revolutionized the traditional methods of communica...
Taiwan and Singapore) is huge. Many experts believe that China will have the second largest populati...
Internet adoption in China is booming and purchasing power is growing steadily. Increasing numbers o...