How companies can foster innovation

A Newspaper article by Scott Bellows, an Assistant Professor in the Chandaria School of Business at USIU-AfricaInnovation….innovation….innovation….innovation. Companies crave it. Customers demand it. Managers push it. All the while employees must deliver it. The term represents the business buzzword of the era. While innovation has become a stalwart necessity of modern business, very few firms consistently harness creativity and deliver innovative solutions repeatedly. In innovation, time matters. We think of champions of innovation as Google, Safaricom, and Tesla who race time to put better products in front of consumers before others. On the other hand, many of those who succeeded initially in beating others to market, later fell apart. Blackberry developed the modern smart phone before anyone else. However, then Research in Motion could not sustain the momentum and Apple then Samsung took over global dominance with time. Yahoo Mail also fell short of sustaining innovation following initial success