The Importance of E-commerce in China and Russia – An Empirical Comparison

Decker R, Hermelbracht A, Kroll F. The Importance of E-commerce in China and Russia – An Empirical Comparison. In: Baier D, Decker R, Schmidt-Thieme L, eds. Data Analysis and Decision Support. Berlin: Springer; 2005: 212-221.This paper presents selected results of a comparative study focussing on the political, social and economic conditions, as well as the current status quo and future prospects of e-commerce in China and Russia. The empirical findings are based on data collected by two independent online-surveys covering Chinese and Russian companies from different branches as well as management consultancies engaged in these countries. The surveys provide information about the current importance of e-commerce in both countries and work out both potentials and challenges for market development