Cultural strategies for urban regeneration: The effects of policies implemented by European Capitals of Culture

The paper analyzes the role of art and culture in urban regeneration processes. The effect of cultural strategies upon thirty European cities previously designated European Capitals of Culture is appraised. The analysis was carried out by comparing two kinds of city profiles created by using data from social media (social profile) and data from travel guides (erudite profile). The results highlight a new approach to cultural strategie