Usage of New Technologies for Development of a Tourism Destination

The theoretical part of the diploma thesis deals with themes of modern technologies usable in tourism, management and development of a tourism destination and geographical information systems. The practical part of the thesis is concerned with a concept of less visited monument from four categories (castle, chateau, monastery, town and town wall) in the area of the South Bohemian region, the Vysočina region and the region Waldviertel in Lower Austria, whose target is increasing the attendance and publicizing the chosen monuments. The target of the diploma thesis is to characterize a manner of usage ICT for the management and development of the tourism destination, to identify opportunities due to situational analysis and to propose application of chosen technology for increasing competitiveness of South Bohemia as a tourism destination. Through the geographical information systems as a chosen technology the usage of maps for the management and development of the tourism destination is shown. The outcome is a proposal of several geographic and thematic products (routes)