The current study aims at developing a model of endogenous dynamics of activity-travel behavior. Endogenous dynamics are induced by stress, which is regarded as dissatisfaction with current habits. It is assumed that people try to alleviate stress by hierarchically trying short-term and then long-term adaptations. In the proposed framework, choice-set formation and the concepts aspiration, activation, awareness and expected utility are integrated, while both rational and emotional mechanisms are taken into account. Numerical simulations are conducted in order to check the face validity of the model, as well as the impact of affective responses on system performance. © 2014 Published by Elsevier B.V