In Slovenia, the natural syntax of the Klagenfurt brand has been extended to the study of the behav iour of (near-)synonymous syntactic expressions, here called syntactic variants. The work below is illustrated by the (morpho)syntax of the English genitive and the English pronouns. The language material is divided into consecutively numbered deductions in each of which the existence of a (mor pho)syntactic state of affairs is predicted on the basis of apposite assumptions and Andersen's markedness alignment rules. The basic point: given two (morpho)syntactic variants, such that one of them shows feature A, and the other shows feature B, the theory can answer the question as to which of the two variants shows which of the twofeatures A...