Culinary tourism

According to the changes in demand of tourism participants, contemporary trends are being constantly developed. One of them is a culinary tourism gastrotourism. Among the basic characteristics of the trend development is also motivation to bring such experience to the regional level. A description of history, a foundation of similar projects, organisations, and various events explain the initial idea. I addition, a descriptive mapping shows the number of entrepreneurs providing this service in the South Bohemian region. The combination of tourism and gastronomy is presented based on the providers' experience as well as the analysis of future outcome for such. It also reveals the subconscious public knowledge and potential customers awareness of this trend. The work investigates the growth potential of the trend in the world and its application in regional level; visiting a foreign country might also mean tasting it. Therefore, new proposition and strategies provided can increase regional tourism