On Intelligent Use of ICT in Some Maritime Business Organizations

The paper examines to what extent some maritime business organizations use intelligently available Information and Communication Technology (ICT) solutions, and in which manners the existing gap between ICT potentials and their real use on daily basis can be mitigated. As a focus group are identified ten maritime business entities from Albania, Croatia, Italy, Montenegro and Slovenia, which share the common Adriatic Sea market. Selected representatives of these maritime organizations have advisedly given responds to the questionnaire, and in such way supported identifying some core problems in the afore mentioned regard, along with deriving some recommendations towards their overcoming in the future. Better internal and external business communications are recognized as key enablers of more effective and efficient exploitation of the existing ICT solutions. Also, better knowledge, skills and organizational culture among management teams and employees are pointed out as main facilitators of more rational and fortunate usage of the ICT systems and tools