Every competitive company faces a challenge of how to get the best way to seize and maintain the market share. Applying the promotion strategy such as advertisement is one solution. In contemporary marketing, the existence of advertisement is to create the requirement of the product in customer’s mind. In fact, there are many violations of advertisement ethics in general which are related to business competition or to the real function of an advertisement itself as a procuct information. There is a kind of formula for advertising from Islamic ethics which can be used as as an ethical consideration.The principles of unity, responsibility and desire in the freedom, goodness and the truth are the principles which have to be the basic of advert...
Advertisement is used effectively as a medium of marketing goods and services. In contrast to the in...
<p><em>Promotional tools of marketing, (e.g., personal selling, advertising, sales promotion, public...
Ethics are all general norms or "rules" that should be considered in a business that is the source o...
Business ethics is a study devoted about moral right and wrong. So the need to see how the ethics i...
In business activities, advertising is a force that companies can use to attract as many consumers a...
The imbuement of Islamic ethics by advertising practitioners is central to the sculpturing of Islami...
Since long advertising is fraught with ill-practices of various nature and intensities. It has been ...
Contemporary advertisement practices have created many social and ethical problems due to their mate...
In the proliferation and spread of Islam, the part of the financial manager and busninessmen has sta...
Advertising is the huge weapon of manufacturers located in frontier to campaign their product. Capit...
Advertising has kept attention from many social circles because of its wide impact%2C especially in ...
Ethical advertising and Islamic advertising appear dissimilar as the former refers to Western ethics...
New competition is not between companies’ products but between their added values in the form of adv...
Marketing is a human activity that is directed to meet the needs and desires through the exchange pr...
Pada dasarnya periklanan mengandung dua aspek utanta, yakni aspek komersial dan aspek sosial. Dalam ...
Advertisement is used effectively as a medium of marketing goods and services. In contrast to the in...
<p><em>Promotional tools of marketing, (e.g., personal selling, advertising, sales promotion, public...
Ethics are all general norms or "rules" that should be considered in a business that is the source o...
Business ethics is a study devoted about moral right and wrong. So the need to see how the ethics i...
In business activities, advertising is a force that companies can use to attract as many consumers a...
The imbuement of Islamic ethics by advertising practitioners is central to the sculpturing of Islami...
Since long advertising is fraught with ill-practices of various nature and intensities. It has been ...
Contemporary advertisement practices have created many social and ethical problems due to their mate...
In the proliferation and spread of Islam, the part of the financial manager and busninessmen has sta...
Advertising is the huge weapon of manufacturers located in frontier to campaign their product. Capit...
Advertising has kept attention from many social circles because of its wide impact%2C especially in ...
Ethical advertising and Islamic advertising appear dissimilar as the former refers to Western ethics...
New competition is not between companies’ products but between their added values in the form of adv...
Marketing is a human activity that is directed to meet the needs and desires through the exchange pr...
Pada dasarnya periklanan mengandung dua aspek utanta, yakni aspek komersial dan aspek sosial. Dalam ...
Advertisement is used effectively as a medium of marketing goods and services. In contrast to the in...
<p><em>Promotional tools of marketing, (e.g., personal selling, advertising, sales promotion, public...
Ethics are all general norms or "rules" that should be considered in a business that is the source o...