Field lab: Business projectThis document is based on a master’s thesis work project conducted by Nova SBE students to help the leading Portuguese telecom provider MEO increase its digital campaign’s attractiveness and to take better advantage of the new online trends. Recommendations are given based on primary research in the form of a focus group and a survey questionnaire launched online. Subjects such as digital marketing channels, high-impact digital advertisement formats, campaign content and the emergence of new online trends are developed in order to achieve interesting findings regarding overall campaigns’ attractiveness
This master project is the product of one-year internship at small a real estate agency based in Lis...
The current paper is a product-oriented thesis that aimed to create a digital marketing plan for a s...
The advent of the internet has created vast opportunities that have made it easy to start and scale ...
Field lab: Business projectThis thesis report follows a Work Project (WP) developed at the leading P...
The thesis focused on improving existing digital marketing practices for better attracting target cu...
The thesis aims to create a Digital Marketing Strategy that can increase sales revenue for Airisto M...
Modern way of living evolves constantly around technology. Technological advancement affects our pur...
The aim of this thesis was to create a digital marketing plan for the case companies Techie Solution...
This Bachelor’s thesis analyses and examines selected digital marketing tactics of a case company ca...
This thesis was created to serve a purpose of creating a digital marketing strategy for a case study...
Along with the development of technology, people interact more with various type of electronic devic...
The importance of digital marketing for online businesses relies on its ability to reach targeted au...
Field lab: Business projectThis paper draws on two new trends in the digital marketing environment: ...
Digital marketing has created new opportunities for companies to advertise themselves. Depending on ...
This product-based thesis focuses on the research and creation of a digital marketing plan for a c...
This master project is the product of one-year internship at small a real estate agency based in Lis...
The current paper is a product-oriented thesis that aimed to create a digital marketing plan for a s...
The advent of the internet has created vast opportunities that have made it easy to start and scale ...
Field lab: Business projectThis thesis report follows a Work Project (WP) developed at the leading P...
The thesis focused on improving existing digital marketing practices for better attracting target cu...
The thesis aims to create a Digital Marketing Strategy that can increase sales revenue for Airisto M...
Modern way of living evolves constantly around technology. Technological advancement affects our pur...
The aim of this thesis was to create a digital marketing plan for the case companies Techie Solution...
This Bachelor’s thesis analyses and examines selected digital marketing tactics of a case company ca...
This thesis was created to serve a purpose of creating a digital marketing strategy for a case study...
Along with the development of technology, people interact more with various type of electronic devic...
The importance of digital marketing for online businesses relies on its ability to reach targeted au...
Field lab: Business projectThis paper draws on two new trends in the digital marketing environment: ...
Digital marketing has created new opportunities for companies to advertise themselves. Depending on ...
This product-based thesis focuses on the research and creation of a digital marketing plan for a c...
This master project is the product of one-year internship at small a real estate agency based in Lis...
The current paper is a product-oriented thesis that aimed to create a digital marketing plan for a s...
The advent of the internet has created vast opportunities that have made it easy to start and scale ...