Philosophy of social networking

the article is devoted to the study of social networks impact on an individual, which are an important part of a modern society. Through reflections the reasons of the popularity of the phenomenon of virtual communication in the 21st century are determined: what drives a person when he / she registers on the sites for communication, premises for his / her actions and consequences. The latter is viewed from both a social and a personal point of view. After analyzing the charts of social networks popularity, the authors come to the conclusion that there is an increase in the population of the virtual communication supporters. It allows to assert that the problem of the termination of live communication is relevant to this day. Dualism of social networks influence on the consciousness of an individual is stated: together with negative consequences positive aspects are considered. By analyzing social media researches, as well as by the means of a survey, the dominant reason for the world wide web entering is identified. After that, it is clearly shown what a typical site for communication is; as a result, the pros and cons of such time spending are specified. The conclusion states the predominance of the Internet dependence over the other types of dependencies, also forecasts are made for the future of both social networks and the people caught in their web