[[alternative]]A Study of Relationships among Social Support, Job Involvement and Job Performance—The moderating effect of adversity quotient

碩士商業教育學系[[abstract]]本研究旨在瞭解壽險業務人員之社會支持、工作投入與工作績效間之關係，並且探討逆境商數在其間之干擾效應。以便利抽樣的方式發放1,600份問卷，其有效問卷845份，有效回收率為52.8%。回收資料使用t檢定、單因子變異數、Pearson積差相關及二階層級迴歸分析法進行分析。 結果發現：1.個人背景變項中之性別、年齡、教育程度、服務年資、職位、婚姻等變項在社會支持上有顯著差異；年齡、教育程度、服務年資、職位、婚姻等變項在逆境商數上有顯著差異；年齡、教育程度、職位、婚姻在工作投入上有顯著差異；年齡、教育程度、服務年資、職位、婚姻在工作績效中上有顯著差異。2.社會支持與工作投入有顯著正相關；工作投入與工作績效有顯著正相關；社會支持與逆境商數有顯著正相關。3.社會支持對工作投入具有正向的影響；4.工作投入對工作績效具有正向的影響；5.社會支持對逆境商數具有正向的影響；5.逆境商數在社會支持對工作投入之關係中有干擾效果。 最後，依據研究結果提出結論與建議，以供相關保險業與後續研究者之具體參考依據。[[abstract]]The purpose of this study was to examine the relationships among social support, job involvement, job performance and adversity quotient. Sixteen hundred questionnaires were sent to the life insurance salespeople by convenience sampling method and 845 useable questionnaires returned, with 52.8% valid return rate. The data were collected and analyzed by using descriptive statistics analysis, t-test, one-way ANOVA, Pearson correlation, and hierarchical moderator regression. According to the findings, the results were summarized as follows: 1. There was significant differences on social support, job involvement, job performance and adversity quotient among employees’ demographic variables; 2. Social support had a direct effect on job involvement; 3. Job involvement had a direct effect on job performance; 4. Social support had a direct effect on adversity quotient; 5. Adversity quotient moderated the relationship between social support and job involvement. Finally, the recommendations based on the findings and conclusions of the study were made for the insurance industry and the further study