A Development Opportunity and Strategic Thinking for the Comprehensive Healthcare Industry of Traditional Chinese Medicine

随着经济社会发展,人们对健康服务的需求快速增长.中医药是我国独具特色的健康资源,也是潜力巨大的经济资源.中医药健康服务主要包括养生、保健、医疗、康复等,但核心是以中药相关产品为主体的健康服务供给.随着中药现代化进程的推进,也促进了中药大健康产业的悄然形成,形成了涉及中药种植,产品研发、生产、流通、销售在内的跨行业、跨区域的产业链,并具有调整产业结构、增加就业、农民增收、服务医改、惠及民生及保护生态等综合优势.本文介绍了中药大健康产业发展的现状,分析存在的问题和不足,提出了一个战略中心(以服务健康需求为中心),两个战略重点(规划监管、提质增效),四个发展方向(规范种植、新品研发、商贸物流、国际发展)和六项重点任务.With China's economic and social developments,the demand for healthcare services has been increasing rapidly.Traditional Chinese medicine is a unique healthcare resource and an economic resource with great potential in China.The services provided by traditional Chinese medicine include health preservation,healthcare,medical treatment,rehabilitation,and so forth,while the core of traditional medicine is the supply of healthcare services based on traditional Chinese medicinal products.The modernization of traditional Chinese medicine will promote the quiet formation of a comprehensive healthcare industry based on traditional Chinese medicine.A comprehensive healthcare industry based on traditional Chinese medicine involves the cultivation,R&D,production,circulation,and sales of traditional Chinese medical products,which are part of a long industry chain that crosses both sectors and regions.A comprehensive healthcare industry that is based on traditional Chinese medicine has st-ong advantages that include the adjustment of industrial structures,the ability to increase farmer income and employment,service toward healthcare reform,benefits toward people's livelihood,and ecological protection.This paper expounds the development situation of the comprehensive healthcare industry based on traditional Chinese medicine,analyzes existing problems and shortcomings,and proposes a strategic center,two strategic priorities,four developing directions,and six key initiatives.中国工程院咨询项目“大中药健康产业发展战略研究”中国科学引文数据库(CSCD)216-201