Alternative Dispute Resolution to Solve the Conflict between Trademark and Domain Name

商标与域名的冲突问题随着互联网的不断发展而日渐凸显。一方面，在经济利益的驱动下，权利人希望通过他人在先建立起来的商誉为自己谋取经济利益，另一方面，商标与域名不同的注册登记体系也导致了两种权利可能发生冲突。在解决两种权利冲突的问题上，除了传统的诉讼解决方式之外，我们要积极寻求非诉讼模式来解决此类纠纷，以便分流案件，从而更加高效地解决此类纠纷。这对于当事人利益的维护和司法资源的节约都是有益的探索和尝试。With the development of the Internet , the conflict between trade-mark and domain name become increasingly prominent .On one hand driven by eco-nomic interests , the righter hope that the goodwill built up by others can reap eco-nomic benefits for themselves; on the other hand , trademark and domain name have different registration system whichleads to the conflict .To solve the conflict between the two rights , besides to the traditional litigation solution , we should ac- <br> tively seek non-litigation mode to resolve such disputes in order to divert cases . This is beneficial for the maintenance of the interests of the righter or relevant par -ties and saving judicial resources .01177-18