Human Resource Management

The enhancement of technology and competition has brought changes in all sectors, especially made changes in grocery stores. The most important concern of the organisations is to obtain the customer satisfaction as well as profit. Hence, some organisation applied different motivational forces to obtain this. Meanwhile, those organisations attempt to focus on employee performance. The primary aim of the research is to assess the drivers of motivation and the impact of motivation on employees' performance. The study used the survey research design method for data collection. Therefore, the study collected the data from a sample size of 11, three from managers and eight from employees of four grocery stores at New Zealand. Study made basic analysis of descriptive method to analyse the data. The study finding reveals that managers used different motivational factors to motivate the employees in grocery stores include greater responsibility, job security, support and a good relationship with their peers, performance appraisal activities, good safety measures, company recognizes the performance of employee and effective promotional opportunities. Based on these factors, the employee performance was obtained via effective cooperation, sharing task responsibility, meet customer demand, meet deadlines, rapid response in task allocation, have sufficient knowledge about the company’s goals, performance is high, effective and handle well criticism of work. It could hence be concluded that motivational factors made impact in performance of employees of particular four grocery stores in New Zealand. Based on this impact, the grocery store obtained a good performance of employees led to well-developed growth. Management can develop novel theories such as Maslow’s hierarchy theory of needs, goal setting theory and Herzberg’s two-factor theory to make sure the employees to obtain the well-performed work