Associative Architectural Design: the Potential of Land Economical and Ecological Factors in Determining Variations in Housing Design

Capitalism does play a decisive role in the planning and generation of countless generic typologies in the urban landscape to a certain extent. This also includes the planning and generation of housing models. As a result of conventional planning that is based on “entrepreneurship subdivision”, only similar housing model for a specific income group is sometimes offered. In the long term, this kind of development occupies massive land, which is not suitable for sustainable growth and creates social segregation. This paper suggests an alternative approach of “associative design”. Parametric design software is utilized to generate the housing diversity. It aims to construct a population of housing units that together form a new neighborhood model based on the land specificity that emphasizes its economic and ecological factors