Sambandet mellan bransch och ledarskap : En studie av den amerikanska och svenska TV-produktionsbranschen

Abstract As a result of globalisation, there are indications that national cultural differences between countries are becoming increasingly vague. Research shows that industries develop similarities, as a result of the integration between corporations that has followed the internationalisation. The aim of this study was thus to investigate whether different countries in the same industry can develop similar perceptions regarding what is considered effective leadership. The study also aimed to investigate whether these perceptions can influence how leadership is exercised. The leader qualities that were identified were categorised based on the leadership attributes that were formulated in Project GLOBE. The Implicit Leadership Theory was applied on the data that was collected, to explain the respondents’ perceptions of leadership. Primary data was obtained through interviews with respondents’ from the Swedish and American TV-production industry. The study showed that similarites can be identified between the industry in Sweden and U.S.A, but it did not show a definitive connection between industry affiliation and the perception of leadership. The result of the study indicates that there is a connection between the perception of leadership, and how leadership is exercised.