Raw Materials for a Learning Package about Vision Mission and Values

This is a learning activity to introduce the concepts of vision, mission and values, both in an organisational and personal context. It will explore the differences between vision, mission and values, whilst acknowledging their mutually dependent nature. There will be the opportunity to analyse examples of organisations' statements. The values underpinning mission and vision statements will also be examined with an exploration of differences between profit making and non-profit making organisations. There will be consideration given to personal values and their role in shaping the individual and their employment choices. The concept of personal mission statements (often contained in CVs) will also be developed.