Promoting Western Australia in Text and Image

In this article I concentrate on how government agencies and promotional bodies have attempted to capture WA in text and image in the twentieth century. The promotional prose and imagery of Western Australia from the l920s to the l960s now appears, with hindsight, to be stagey and sanitised. But we need to contemplate this imagery to make sure that the marketing sophistication of this century doesn't just represent new forms of tourism hype