The Origin Of Social Media To The World Communication In Social Network Movie Directed by David Fincher (2010) : A Sociological Approach

The problem of this study is how the social media influence in gaining world communication is reflected in David Fincher’s The Social Network movie. The objective of this study is to analyze the movie based on the structural elements and to analyze the movie based on the sociological approach. This research is qualitative research. Type of data of the study is text and image taken from two data sources: primary and secondary. The primary data source is The Social Network movie directed by David Fincher released in 2010. While the secondary data sources are other materials taken from books, encyclopedia, and internet related to the study. Both data are collected through library research and analyzed by descriptive analysis. The study comes to the following conclusions. First, based on the structural analysis of each elements, it shows that the character and characterization, casting, plot, setting, point of view, theme, mise-en scene, cinematography, sound, and editing are related to each other and form the unity into good quality movie. Second, based on the sociological analysis, there is a close relationship between the movie story and the reality of American life that America takes the origin of social media in order to expand social communication in the world. This movie also criticizes the tendency of relationships values making a powerful idea on the birth of social network