Social networks are a strong instrument for promoting for free the image of a product, service or organization. The present study is aimed at determining the impact of social networks on attracting tourists to big museums of Bucharest city. Thus, the research carried out reveals that museum employees use social platforms for promoting the image of the institutions they represent, posting several information about (1) permanent or temporary exhibitions, (2) additional services (movie evenings, concerts etc.), (3) special events (A Different Kind of School, Museums Night, etc.). The study proves that museums’ presence on social networks can positively influence visitors’ number.museums, image, visitors, promotion, Internet, social network
Cultural institutions such as museums increasingly rely on social media to achieve their missions. H...
Until the second half of the XX century museums were institutions with the main role of preserving a...
The wide diffusion of mobile devices and of digital technologies are dramatically changing the usage...
The bacheleor's thesis deals with promotion of tourist attractions on social networks. The introduct...
Museums are regarded as cultural products and the core attractions of a destination that offer cult...
The opening of museums to society brought about radical changes in the museum practice, because thei...
Conceptual evolution of the Internet and Web, substantiated through Web 2.0 and the emergence of onl...
Recently, a number of cultural institutions such as museums, galleries, art auctions, events, and pe...
Major museums worldwide are starting to use social media such as blogs, podcasts and online video to...
The poster shows the results of an ongoing research that the University of Modena and Reggio Emilia ...
Nowaday museums of art are not only buildings for preservation of valuable artwork. Today art museum...
he purpose of this study was to explore the use of social networking services (SNS) by art museums a...
Social media enable cultural participants to both explore images of themselves and distribute those ...
In XXI century interaction via the Internet has significant function. Information society provide ci...
With social media becoming so pervasive, museums strive to adopt them for their own use. Effective u...
Cultural institutions such as museums increasingly rely on social media to achieve their missions. H...
Until the second half of the XX century museums were institutions with the main role of preserving a...
The wide diffusion of mobile devices and of digital technologies are dramatically changing the usage...
The bacheleor's thesis deals with promotion of tourist attractions on social networks. The introduct...
Museums are regarded as cultural products and the core attractions of a destination that offer cult...
The opening of museums to society brought about radical changes in the museum practice, because thei...
Conceptual evolution of the Internet and Web, substantiated through Web 2.0 and the emergence of onl...
Recently, a number of cultural institutions such as museums, galleries, art auctions, events, and pe...
Major museums worldwide are starting to use social media such as blogs, podcasts and online video to...
The poster shows the results of an ongoing research that the University of Modena and Reggio Emilia ...
Nowaday museums of art are not only buildings for preservation of valuable artwork. Today art museum...
he purpose of this study was to explore the use of social networking services (SNS) by art museums a...
Social media enable cultural participants to both explore images of themselves and distribute those ...
In XXI century interaction via the Internet has significant function. Information society provide ci...
With social media becoming so pervasive, museums strive to adopt them for their own use. Effective u...
Cultural institutions such as museums increasingly rely on social media to achieve their missions. H...
Until the second half of the XX century museums were institutions with the main role of preserving a...
The wide diffusion of mobile devices and of digital technologies are dramatically changing the usage...