Patterns of consumers' use of products are of interest to manufacturers. This paper is concerned with modelling diary data on the use of one product, shampoo, recorded to the nearest hour by over 500 men during 1 week. A binary response multilevel model is developed, building on similar models for consumer purchase data. The model allows for a dependence on the number of days since last use. The results of fitting various versions of this model are discussed. A problem is that the number of days since last use is missing for all times up to the first use. An approximate EM approach is considered to deal with this problem
The customer behaviour analysis is a critical component of business intelligence and marketing. Unde...
With recent advances in information technology, most companies are amassing extensive customerdataba...
Most models for purchase-timing behavior of households do not take into account that many households...
Patterns of consumers' use of products are of interest to manufacturers. This paper is concerned wit...
The aim of this thesis is to investigate approaches for analysing consumers' use of fast moving cons...
The paper describes a comprehensive frequency and time allocation modelling system for shopping acti...
Most models for purchase timing behavior of households do not take into account that many households...
In this paper we develop and explore an approach to estimate dynamicmodels of activitygeneration on ...
We develop a model of the evolution of inter-purchase times for a consumer-packaged product. After t...
In modern retail contexts, retailers sell products from vast product assortments to a large and hete...
Customer buying behavior research has been a special activity in industry due to its economic, socia...
This paper investigates the potential of using a ‘typical week’ time frame in activity-based travel ...
textabstractMost models for purchase timing behavior of households do not take into account that man...
Prospective diaries, seven-day recall interviews, and a self-assessed summary measure are compared a...
Models of consumer behaviour that are based purely on empirical relationships in data can perform we...
The customer behaviour analysis is a critical component of business intelligence and marketing. Unde...
With recent advances in information technology, most companies are amassing extensive customerdataba...
Most models for purchase-timing behavior of households do not take into account that many households...
Patterns of consumers' use of products are of interest to manufacturers. This paper is concerned wit...
The aim of this thesis is to investigate approaches for analysing consumers' use of fast moving cons...
The paper describes a comprehensive frequency and time allocation modelling system for shopping acti...
Most models for purchase timing behavior of households do not take into account that many households...
In this paper we develop and explore an approach to estimate dynamicmodels of activitygeneration on ...
We develop a model of the evolution of inter-purchase times for a consumer-packaged product. After t...
In modern retail contexts, retailers sell products from vast product assortments to a large and hete...
Customer buying behavior research has been a special activity in industry due to its economic, socia...
This paper investigates the potential of using a ‘typical week’ time frame in activity-based travel ...
textabstractMost models for purchase timing behavior of households do not take into account that man...
Prospective diaries, seven-day recall interviews, and a self-assessed summary measure are compared a...
Models of consumer behaviour that are based purely on empirical relationships in data can perform we...
The customer behaviour analysis is a critical component of business intelligence and marketing. Unde...
With recent advances in information technology, most companies are amassing extensive customerdataba...
Most models for purchase-timing behavior of households do not take into account that many households...