Digital color press technologies: Analysis of the printing characteristics as compared with SWOP

At the introduction of any new technology, there is a steep learning curve for ser vice providers and end users alike. With new digital printing technologies, service providers must learn how to evaluate and optimize the print characteristics of their presses, in order to provide a product of highest quality. For print buyers, designers and other end users of digital imaging, it is important to understand the level of quality that can be expected from the new imaging devices, in order to develop a market and customer base for the new technologies