DOIAbstract
Kılıç, B. & Sop, S.A. (2012). Destination Personality, Self-Congruity and Loyalty. Journal of Hospitality Management and Tourism, 3(5), 95-105
Kılıç, B. & Sop, S.A. (2012). Destination Personality, Self-Congruity and Loyalty. Journal of Hospitality Management and Tourism, 3(5), 95-105
Purpose – Brand personality plays an important role in the development of tourists’ self-image congr...
Brand is a perceptual instrument and each affective value of the product (tourism destination
Despite a growing body of work on destination branding in general, particularly at a country or nati...
Kılıç, B. & Sop, S.A. (2012). Destination Personality, Self-Congruity and Loyalty. Journal of Hospit...
The loyalty of tourist has been a recurring theme in the field of tourism destination and has been ...
The purpose of this research was to investigate the perceived destination personality of Las Vegas ...
Behavior intention has become a fundamental strategic metric to evaluate the success of tourist dest...
Not only testing the direct relationship, but this research also intends to examine the indirect rel...
Despite a growing body of work on destination branding, there has been little investigation of wheth...
Tourism literature has explored some critical concepts such as motivation, image, expectations and t...
Bu araştırmanın amacı, destinasyon kişiliği ve benlik imajı arasındaki ilişkiyi belirlemek, destinas...
ABSTRACT. Despite a growing body of work on destination branding, there has been little inves-tigati...
Previous research has established the effect of self-congruity on both pre- and postvisit constructs...
In an increasingly competitive tourism market place, destination marketers face the challenge of att...
This research aims to analyze self congruity towards destination loyalty which is moderated by cultu...
Purpose – Brand personality plays an important role in the development of tourists’ self-image congr...
Brand is a perceptual instrument and each affective value of the product (tourism destination
Despite a growing body of work on destination branding in general, particularly at a country or nati...
Kılıç, B. & Sop, S.A. (2012). Destination Personality, Self-Congruity and Loyalty. Journal of Hospit...
The loyalty of tourist has been a recurring theme in the field of tourism destination and has been ...
The purpose of this research was to investigate the perceived destination personality of Las Vegas ...
Behavior intention has become a fundamental strategic metric to evaluate the success of tourist dest...
Not only testing the direct relationship, but this research also intends to examine the indirect rel...
Despite a growing body of work on destination branding, there has been little investigation of wheth...
Tourism literature has explored some critical concepts such as motivation, image, expectations and t...
Bu araştırmanın amacı, destinasyon kişiliği ve benlik imajı arasındaki ilişkiyi belirlemek, destinas...
ABSTRACT. Despite a growing body of work on destination branding, there has been little inves-tigati...
Previous research has established the effect of self-congruity on both pre- and postvisit constructs...
In an increasingly competitive tourism market place, destination marketers face the challenge of att...
This research aims to analyze self congruity towards destination loyalty which is moderated by cultu...
Purpose – Brand personality plays an important role in the development of tourists’ self-image congr...
Brand is a perceptual instrument and each affective value of the product (tourism destination
Despite a growing body of work on destination branding in general, particularly at a country or nati...
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