Add to ORKGBranding is becoming an important aspect for service organizations as it enables them to make an identity and attract customers. To date, research has mainly focused on developed countries and developments in the developing countries have been overlooked. Due to lack of academic contribution regarding the effect of branding on customer loyalty in the telecommunication sector of Pakistan, this research intends to fill the gap in the marketing literature by adding knowledge in this area. The research intends to analyze the effect of branding on consumer loyalty by making a comparative analysis between a market leader (Mobilink) and the follower brands. The study intends to identify elements which help in building a strong brand, and can lead ...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
Loyalty is one of the main assets of a brand. In today’s markets, achieving and maintaining loyal cu...
Branding is becoming an important aspect for service organizations as it enables them to make an ide...
The objectives of this study is to evaluate consumer’s awareness of brand by studying the relationsh...
The smart phone industry is the fastest growing industry now a days. There are a lot of organization...
The aim of this study is to evaluate the role of branding in building customer loyalties in the Nige...
It is imperative to acknowledge that brand equity is an inseparable part of marketing and essential ...
It is imperative to acknowledge that brand equity is an inseparable part of marketing and essential ...
Not only to find out how to acquire new customers but also to maintain the existing customer is a ho...
The purpose of this paper is to explain the important role of brand and brand loyalty inmarketing ac...
Along with the times, people's lifestyles are increasingly instantaneous because the majority of peo...
Along with the times, people's lifestyles are increasingly instantaneous because the majority of peo...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
Despite the growing interest in brand awareness for enhancing loyalty among mobile phone users, ther...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
Loyalty is one of the main assets of a brand. In today’s markets, achieving and maintaining loyal cu...
Branding is becoming an important aspect for service organizations as it enables them to make an ide...
The objectives of this study is to evaluate consumer’s awareness of brand by studying the relationsh...
The smart phone industry is the fastest growing industry now a days. There are a lot of organization...
The aim of this study is to evaluate the role of branding in building customer loyalties in the Nige...
It is imperative to acknowledge that brand equity is an inseparable part of marketing and essential ...
It is imperative to acknowledge that brand equity is an inseparable part of marketing and essential ...
Not only to find out how to acquire new customers but also to maintain the existing customer is a ho...
The purpose of this paper is to explain the important role of brand and brand loyalty inmarketing ac...
Along with the times, people's lifestyles are increasingly instantaneous because the majority of peo...
Along with the times, people's lifestyles are increasingly instantaneous because the majority of peo...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
Despite the growing interest in brand awareness for enhancing loyalty among mobile phone users, ther...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
The use of the brand name by potential and actual customers is often a criterion for quality and exc...
Loyalty is one of the main assets of a brand. In today’s markets, achieving and maintaining loyal cu...