eCommerce and the region : not necessarily an unequivocal good

eCommerce is generally assumed to be an unequivocal benefit for regional areas. Drawing upon the globalisation literature and the experience in Australia as a case study, this paper questions whether eCommerce is an unequivocal benefit and suggests that at least in some cases eCommerce may lead to the increased import of goods and service into non-metropolitan regions and the domination of these regions by large businesses based in urban areas. The impact of eCommerce in non-metropolitan areas needs to be systematically studied and a number of research avenues are suggested.