[[alternative]]A Study on the University Students' Needs of Utilizing Digital Museums

[[abstract]]The primary goal of this study is to investigate the user experiences with digital museums and their requirements of such services. As different user generates different experiences, the study then further explores how these experiences affect the user’s willingness to use digital museums. Another aspect of this study is to investigate the function of the websites provided by digital museums for university students and what are their expectations for these websites. To meet the goals, the study adopts a research methodology including questionnaire, documentation collection as well as data analysis. First, a questionnaire is designed and given to 200 respondents who have educational backgrounds in arts, information and communication. The number of the valid questionnaire is 158, and the response rate is as high as 86.0 %. The statistical analysis software SPSS is then applied to analyze the data collected, along with other technique such as Descriptive Statistics, Chi-square test, Pearson Product Moment correlation coefficient, and Repeated Measures. The final state of the study is to describe and to discuss the data resulting from the survey. The findings of the study are as follows— although university students with backgrounds in arts, information and communication do not frequently use digital museums, they shows much interest in such establishments; the three most desired items or services they expect to find in digital museums are exhibition, collection and education expansion. Finally, the study also recommends that the government should promote the use and development of digital museums and bring to society cultural heritage and resources through such establishments.